This year at The Running Event, RPL partnered up with Nomadix, Teva, and Fractel to share what running does for us individually and collectively.
We were excited to bring “Run with Heart in Mind,” our signature community-based activation to TRE this year. This interactive exhibit, which we first introduced at our five-year anniversary on Earth Day 2024, is a gathering space for road and trail runners to share the who, what, where, and why they run. Through the simple but powerful act of putting pen to paper, runners from all around the country and world will be answering 6 questions, sharing what running does for them individually and collectively. With over 60 million people who identify as runners, we make up the largest human-powered recreation group in the country, which means we can do a whole lot of good when we come together. And right now, that is very much needed.
What 6 questions did we ask people?
- What inspires you to get outside?
- Where’s your next running adventure?
- How does running change you?
- What does running mean to you?
- Why do you run?
- Where does running take you?
We were inspired by all of the answers and adventures shared at this year’s TRE. It’s the kind of fuel that keeps us running and keeps us working, as this work doesn’t happen in isolation. We’re thankful to have partnered up with these brands to bring this campaign to TRE.